by PascalSatori | Mar 7, 2025 | Featured
Design and CX shape how we interact with the world, yet the industry hasn’t always made space for everyone at the table—especially women. At Pascal Satori we’re reflecting on the challenges women face in the design and customer experience industries this International...
by PascalSatori | Mar 4, 2025 | Marketing
For years marketing was seen as a creative expense – necessary, but difficult to quantify. Thanks to advancements in data analytics and deeper understanding of human behaviour, this perspective is now outdated – and Marketing has become recognised as one of the...
by PascalSatori | Feb 10, 2025 | Brand, Culture
When you think about the world’s most beloved brands, what comes to mind? Perhaps it’s the sense of trust they inspire, the consistency in how they treat their customers, or the way they seem to embody a clear purpose. Behind these qualities lies something more than...
by PascalSatori | Feb 6, 2025 | Guest Blog
Written by Renece Brewster – Co-MD and Co-Founder Her Tech Circle as a part of our Guest Blog Post Series At Her Tech Circle, we’re on a mission to create a movement that empowers women in tech to thrive. We believe that by building a supportive community,...
by PascalSatori | Dec 14, 2024 | Brand
When it comes to creating memorable brands, mascots have been a tried-and-true strategy for decades, having evolved from static figures in the late 19th century to vibrant, dynamic personalities of today. From globally iconic Michelin Man, Ronald McDonald, Mickey...