by PascalSatori | Dec 28, 2021 | Brand
Often Business and Brand can be confused or treated as one and the same. Here we break it down a little and help you understand the differences between a Business and Brand Strategy, why you need both of these and why it’s so important. Strategy vs Strategy Your...
by PascalSatori | Dec 12, 2021 | Uncategorized
Why do consumers return to the same brands over and again? Is it because they are the only one of it’s kind? Or is it because they have an affinity with the brand and what it stands for? With an abundance of choice and competition today it would be rare for one...
