by PascalSatori | Apr 15, 2024 | Brand, Design
Strategic communication through visual storytelling From caveman etchings to ancient hieroglyphics visual storytelling has been used for centuries to depict information that educates and engages the viewer. When we bring this method of communication into the world of...
by PascalSatori | Jun 29, 2022 | Design
âDesign is not just what it looks like and feels like. Design is how it works.â -Steve Jobs, Apple With the unprecedented embrace of digital in light of COVID-19, every industry is more diluted and cutthroat than ever before. Making sure your business stands out is...
by PascalSatori | Jan 12, 2022 | Design
Design Thinking is an ideology or methodology that helps us solve complex problems and challenges by driving innovation, creativity, and agility. This methodology is guided by an interactive cycle of research, ideation, prototyping and testing, and has been utilised...
by PascalSatori | May 20, 2020 | Design
Design strategy is tough to explain in a few words. Hereâs why: Itâs not specific to a sector or industry Itâs not specific to an organisational area like âHRâ or âCommunicationsâ or âLogisticsâ The solutions it comes up with are always unique, never-to-be-repeated,...
by PascalSatori | Apr 23, 2020 | Brand, Design
Humans are visual by nature, and since 90% of all information processed by the brain is visual, why wouldnât we be? In a time where our senses are constantly being flooded with content, a logo is no longer enough to make brands stand out. Look past the logo and youâll...
by PascalSatori | Sep 6, 2019 | Design
There are plenty of theories about what the key to running a successful business is. Great people, excellent customer service, good logistics – the list seems unending. These can all add value, but each is just one of a number of factors contributing to the...