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Loyalty by Design

It’s our mission to to craft the most memorable end-to-end human experiences.

We do this is by defining the problem and designing solutions and strategies that inform with the way customers engage with brands.

We take a creatively commercial approach

By combining creativity with commercial insight, we turn big ideas into actionable steps aligned with business goals.

We’re not just thinkers, we’re doers.

Our approach is a unique blend of creative thinking and pragmatic doing, ensuring that every strategy is not just a concept but brings tangible results.

More Than
Marketing

Transcending traditional marketing boundaries, we take a holistic view of the entire customer experience. We bring together expertise from diverse disciplines to create a seamless, strategic approach that drives clarity, direction, and synergy. Our team is packed with specialists who know exactly how to fine-tune every interaction your customers have with your brand.

 

By combining creative vision with commercial understanding, we translate big ideas into actionable steps that align with business goals. Our collaborative process doesn’t just answer “what’s next” – it ensures every decision is purposeful and every outcome impactful. We’re all about getting you results that really matter – enhancing brand loyalty and driving business growth in a rapidly evolving marketplace.

Our Approach

We dig deep to find your competitive
edge, help build your brand, and shape
your business into a sustainable
organisation where everything clicks.

Define the problem

We’ll dig deep to uncover the real problems and challenges, ensuring our approach targets the root cause and sets the stage for meaningful change.

Develop the strategy

Everything starts with a good, solid strategy. We’ll sit down with you, roll up our sleeves, and sketch out the big picture, ensuring that all subsequent actions are aligned and purposeful.

Design the solution

From the ground up, we help construct the foundations in brand, technology, culture, and design crucial for delivering an impactful customer experience. Consider us an extension of your team, here to keep the pep high and the momentum going.

 

 

What’s in a Name…

Our name, Pascal Satori, merges two inspirations into one identity.
‘Pascal’ honors the French philosopher and mathematician Blaise Pascal who believed that imagination is the driving force behind all human endeavour. This reflects our belief in the vital role of imagination in driving creativity and design strategy.

‘Satori’, is a Japanese term for a moment of sudden insight. This represents our dedication to sparking transformative “Ah-Ha” moments for brands; helping them uncover unique qualities that connect with customers, build loyalty, and create unforgettable experiences.

Together these concepts embody our mission:

using creativity and imagination to create cohesive brand ecosystems that click with customers.

The Evolution of Pascal Satori

Just like the brands we partner with, our
own story is one of continual evolution
and growth.

2017

A Branding & Design
Agency

Previously known as Pepebucks, Paris took her learnings from years in small businesses and startups and created a branding and design agency. In these early days our focus was on crafting compelling visual identities and design solutions that captured the essence of each brand we partnered with.

2020

A Shift Into
Strategic Design

With a background in design thinking and practical creativity, Paris recognised the growing demand for strategic design. Drawing from her insights into the critical activities that drive business growth and profitability, Pepebucks was rebranded to Pascal Satori. This rebrand marked our evolution towards combining strategic thinking with our established design expertise.

2024

A New Era of
Customer Experience

Having collaborated with clients from diverse global industries, Paris realised that a lot of business problems could be resolved with a refined customer experience. Today, Pascal Satori is made up of a specialised team who take a holistic view of the customer experience, brand and technology to improve organisation operations and processes. Our evolution reflects our dedication to not only crafting visually impactful solutions, but also to engineer experiences that drive meaningful engagement and business growth.

OUR
VALUES

Agility

Quick. Nimble.
Readiness. Dexterity.

Patience

Calm. Fortitude.
Persistence. Resolve.

Pep

Energy. Spirit.
Bounce. Sparkle.

Evolution

Transform. Unfold.
Rise. Progress.

Wonder

Marvel. Surprise.
Amaze. Awe.

MEET THE TEAM

A dynamic, female-led team where
diverse specialisations converge.

PARIS YOUNG

Founder

Paris Young founded Pascal Satori to design the brands of the future today.

An advocate for the power of design-led thinking and with success starting and scaling several organisations, Paris is utterly committed to crafting unique, seamless, and innovative human experiences. Constantly inspired by the opportunity to improve the way things are done in business, she leads the Pascal team in thinking critically and strategically about how to achieve an organisation’s vision.

PascAL
LEADERSHIP
TEAM

CHARLIE PHILLIPS

Digital Strategist, Production Manager

TIAHN DUGDALE

Customer Experience Designer

GRACE MEGUERDITCHIAN

Senior Graphic Designer

GRACE ALOO

Software Engineer

LUNA HORTIN

Developer, Digital Designer

JADE MARSHMAN

Digital Designer